Who Makes Delinte Tires?
Product Information, Culture | 07/22/2025
When you search for information about a tire brand, you really want to know if they make a product you can trust. You know that Delinte Tires offers a wide range of tires from trusty touring tires and Ultra-High Performance tires with staggered fitments, to rugged, durable light truck tires and long-lasting commercial tires. But behind Delinte Tires is Sentury Tire USA, an innovative company with a background in aircraft tire manufacturing, and a focus on technology, sustainability, and quality.
Who is Sentury Tires?
Sentury Tire USA is the US arm of Sentury Tires, a manufacturer based in China with headquarters in Florida, US warehouses, and cutting-edge, high-tech factories in Morocco, Thailand, and China.
Sentury Tires has been in business since 2009, getting their start as an aircraft tire manufacturer for companies like Boeing, and adopting the high quality and safety standards required of the aerospace industry. These values of quality and innovation have carried over into the development of several brands of Passenger, Light Truck, and Commercial/TBR tires, including Delinte’s passenger and light truck tires and Delinte TBR’s commercial tires.
To satisfy the market demand in the US, Sentury Tire USA employs a team of dedicated professionals who focus on the design, manufacturing, and quality control of their tires, as well as sales and delivery of tires to their partner retailers and consumers. Meet the Sentury Tire USA Team here.
The Manufacturer Advantage
Sentury Tire is a manufacturer, rather than a tire dealer or broker, which can offer many benefits for retailers and tire consumers. Tire manufacturers make their own tires, and they oversee every aspect of the process, from the raw materials, to the research and development, design, and quality control of every tire. They typically have their own recognizable brands that they can sell directly to tire retailers, cutting out the distribution “middleman”. Since tire manufacturers typically have their own in-house research and development teams, purchasing tires from a manufacturer often means that the tires are designed with the latest tire innovations and have been tested using the most up-to-date testing methods.
Manufacturers also have the ability to set their own pricing, warranties, and manage their own distribution, which can streamline the order fulfillment process of getting tires from warehouse to tire retailers, and enable a wider range of product availability. Sentury Tire USA offers the Access 360 portal for their partners, a tool which gives them access to their order status, shipment tracking, and warranty and claims information. For some quick videos about Access 360 and how to use it, click here.
Manufacturer Reward and Incentive Programs
Tire retailers who work directly with tire manufacturers often qualify for associate dealer programs, which reward and incentivize hitting certain sales goals. For example, Sentury Tire USA partners who sell Delinte Tires can enroll in the Hyperdrive Associate Dealer Program and receive financial rewards, support, and tools to promote their business, among other special perks.
Visit Delinte Tires at SEMA 2025!
Sentury Tire USA has been showing at the annual SEMA show since 2015, and has been a SEMA member since 2007. Come by and learn more about Sentury Tire USA and Delinte Tires at SEMA 2025 at Booth #44063!
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