Delinte’s Capacity Doubled at SEMA 2025!
Culture, Product Information, New Products | 11/20/2025
The Delinte Tires experience was amplified at SEMA 2025, with new tires, new technology, and a hugely expanded capacity for connecting with new and existing partners. Partners received on-the-spot help onboarding to the new Sentury WORLD app and Delinte’s HYPERDRIVE Associate Dealer Program, and were able to get facetime with team members in daily scheduled meetings.
The SEMA show is one of the biggest and most influential automotive aftermarket events in the world, and attendees range from industry professionals, to media and auto enthusiasts. This year’s SEMA Show took place on November 3rd-7th at the Las Vegas Convention Center. For the first time since 2019, the show expanded back into the neighboring Westgate Las Vegas Resort and Casino, bumping the show’s capacity up to around 4.5 million net square feet!
Delinte Products in the SEMA New Product Showcase
The SEMA Show isn’t just a trade show, it also promotes and inspires innovation and creativity within the automotive industry. This year, Delinte had multiple new products in the SEMA New Product Showcase, including Delinte’s two newest tires in the Centurion lineup, the Centurion H/T, and Multi-Season Highway tire, and the Centurion 365 LMD Last-Mile Delivery tire. Both new tires feature Delinte’s brand new CLIMAGRIP Multi-Season engineering, which includes the Three-Peak Mountain Snowflake rating!
Delinte X Truck Gurus Brought the Sizzle to SEMA!
Brand fans know that Delinte always turns it up a notch when it comes to their feature builds at SEMA, and this year’s builds did not fail to impress! Cris Payne of Truck Gurus showcased his resto classic 1968 Ford Bronco build which featured Delinte DX12 R/T tires, and a hunter style ruby red RAM 2500HD Crew Cab, featuring Delinte DX-20 X/T tires. These builds generated buzz at their premium location at the South Hall entrance.
Last but definitely not least, Delinte met up with good friends and longtime brand partners Sawtooth USA for an impromptu ride through Nellis Dunes off-road park in Vegas with their two SEMA builds, a 2025 Jeep Wrangler Rubicon X on Delinte’s DX-20 X/T tires, and a 2025 GMC 2500 AT4x on Delinte’s DX12 R/T tires. A lot of dust was kicked up and 360s were enjoyed by all!
Other SEMA 2025 Highlights
Celebrities also showed up to SEMA 2025. Jay Leno and Gabriel “Fluffy” Iglesias presented Iglesias’ custom 1967 Volkswagen Type 2 Deluxe Samba Bus, and new car care kit, and later participated in meet and greets. Motorsports icons Mario Andretti, Richard Petty, Tony Stewart and Lia Block were also at the show connecting with fans and participating in industry discussions. Actor Sung Kang, known for the Fast and the Furious franchise, was also in attendance promoting his new movie, Drifter.











